STRATEGY

/ˈstradəjē/

a plan of action or policy designed to achieve a major or overall aim

Exit
Exit plans are always set in motion early on, and crafted to maximize proceeds, investor returns, and shared profit.
Market Evaluation
We focus on markets that provide a strong economic outlook relating to GDP output and population growth.
Add Value
Adding value to an asset of ours, is paramount to what we do. We maintain an aggressive stance throughout.
Analysis
Our analysis of deals relies heavily on value-add potential, conservative financials, and outlook of investor returns. 
Acquisition
When the numbers are right, we move swiftly to acquire the deal, and immediately undergo extensive due-diligence. 
Planning
Planning is taking all knowledge of the asset, formulating executable strategies and initiatives, and then preparing to act.

Pillars of the Process

Unlock & Add Value

Properties are often seen as stand alone buildings, and neglect their surrounding environment. We aim to capture value already apparent in a market place by aggressive and disciplined asset management combined with strategic value-add improvements that enable a building to live in perfect harmony with its environment.

Re-Position

A key aspect of value-add enhancement is re-positioning the asset as to appeal to a new target demographic. Our strategic improvements often include cosmetic upgrades, structural upgrades, and in some cases overhauls of existing spaces to modify an area's purpose.

Re-Brand

Our brand is our strength. Once value has been captured and an asset re-positioned, we double down on marketing efforts and re-branding of the particular asset to tactically capture market share and appeal to tenant demographics, as well as attract sensible exit opportunities.

VALUE

Investment Focused. Value Centered.

We understand that a real-estate asset is not simply a building to be managed. It is an opportunity. An opportunity to create value through strategic management and deliberate value-add initiatives. We approach everything we do with our investors in mind, and use out-of-the-box thinking and problem solving to derive maximum value out of all investments. It takes an executable plan, and a willingness to put in the work required, to extract an asset's value to it's full capacity.